British Airways selects BT Route Management Service

BT's Route Management Service provides the air logistics community with the critical business intelligence to accurately monitor and improve consignment delivery performance. Designed and developed in conjunction with the world's leading airlines and forwarders, BT's RMS is Cargo 2000 Data Management Platform compliant and enables integrated services across all parties in the logistics community.

RMS uses a combination of booking information, airline schedules and customer-supplied parameters to define a route map for individual master or house level consignments. The service provides real-time web-based access to easy to read graphical reports, pinpointing current consignment status and automatically highlights any deviations from expected service levels.

BT's RMS helps deliver improved supply-chain visibility, identify areas for service improvement and provides the business intelligence to support reliable service delivery.

British Airways World Cargo is a leading cargo airline and carries freight, mail and courier traffic to 200 destinations in more than 80 countries. As well as recently launching new routes to Pakistan, Germany and Trinidad, the company was named 'Carrier of the Year' at the 2007 Canadian International Freight Forwarders Association Awards.

Air freight volumes are expected to increase significantly in line with world trade over the next decade and the air logistics industry needs to be efficient and more cost-effective. The exchange of accurate and timely information is vital to ensure the service can meet the growing requirements of its global customers. BT is well placed to support the air logistics industry as it tackles increasing competitive pressures and regulation.